Category: Blog

Consejos para una campaña de email marketing eficaz

Consejos para una campaña de email marketing eficaz

Hola, soy Blas Gil, ejecutivo de cuentas en InboundCycle. En este vídeo os voy a contar cómo podéis aumentar la conversión de vuestros envíos de email. Los objetivos que buscamos al enviar un email pueden ser muy distintos, como por ejemplo ofrecer la descarga de un ebook o comunicar una oferta comercial. En cualquier caso …

The 3 Most Important Numbers In Digital Marketing: Part 1

The 3 Most Important Numbers In Digital Marketing: Part 1

>>Marcus:The Three Most Important Numbers in Digital Marketing – Part 1 In this video I�m going to share with you the first of the only three numbers you need to know in order to run a successful digital marketing campaign�. This one is by far the most important for all businesses. What�s your cost-per-acquisition? In …

What is Growth Hacking – Data Driven Marketing 2018

What is Growth Hacking – Data Driven Marketing 2018

Growth Marketing is data-driven Full Funnel marketing, based on rapid experimentation… Hmm? Let’s break that down bit by bit. Hey everybody in this video I want to explain the real definition of Growth Hacking or Growth Marketing, Why it’s different to marketing and how its evolved over time First the difference with traditional marketing. Now …

Course Trailer | MIT Sloan Digital Marketing Analytics

Course Trailer | MIT Sloan Digital Marketing Analytics

Marketing is in a period of great upheaval. There have been a lot of technological changes, the rise of AI and machine learning and automation. All of these give us access to population-scale data on consumer behavior. There is a massive demand for qualified analytics professionals in the marketing industry, and there’s just not enough …